🐦 Happy National Bird Day! It’s always bird day at WBU! National Bird Day was created by the Avian Welfare Coalition in 2002 to promote the health and well-being of birds everywhere. We hope you get to spend some time today admiring our feathered friends—even the common birds that are often overlooked. 💚 Happy birding and Happy New Year, from the RGV's friendly backyard bird feeding specialists! 💛🐦 #wbumcallen #rgvbirds #BackyardBirding #mcallentexas #riograndevalley #Riograndevalleytexas

🌿 New arrivals! 🌿 These beautiful RGV specialty bird bracelets from Embrace Our Souls celebrate some of our most beloved birds 🐦 Each bracelet features a thoughtful design and a special message connected to that bird. These are only in our stores—nowhere else! A perfect mix of beauty and meaning. ✨ Happy birding and Happy New Year, from the RGV's friendly backyard bird feeding specialists! 💛🐦 #wbumcallen #rgvbirds #BackyardBirding #mcallentexas #riograndevalley #Riograndevalleytexas

ZEISS

What was your first bird species of the year? One of our staff members saw a Great-Tailed Grackle - what does that say about her year to come? 😅 We're celebrating 45 years of WBU with a promotion - $10 off $60! This promotion is valid online with the code: 10OFF60. Happy birding and Happy New Year, from the RGV's friendly backyard bird feeding specialists! 💚 🐦 #wbumcallen #rgvbirds #BackyardBirding #mcallentexas #riograndevalley #Riograndevalleytexas

Happy New Year! 🎉 May 2026 bring you joy, happiness, and plenty of BEAUTIFUL BIRDS to brighten your backyard. Cheers to new beginnings and more birding adventures! 🐦✨ Happy birding, from the RGV's friendly backyard bird feeding experts! ❤️🐦 *Featured Birds may include species from across the USA, not just those seen in Texas' Rio Grande Valley. #wbumcallen #rgvbirds #backyardbirding #mcallentexas #riograndevalley #Riograndevalleytexas #birding #birds #shoplocal #supportsmallbusinessowners #nativeplants #gardening

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Another year of feeding birds, growing community, and loving nature. Thank you! 🦜✨🌱 Happy birding (and Happy New Year), from the RGV's friendly backyard bird feeding specialists! 💚 🐦 Special thanks to our partners: Wild Birds Unlimited Estero Llano Grande State Park Bentsen-Rio Grande Valley State Park - Texas Parks and Wildlife Quinta Mazatlan World Birding Center Texas Master Naturalist Program Valley Nature Center KRGV Heep's Nursery Frontera Audubon Gladys Porter Zoo South Texas Border Chapter Texas Master Naturalist National Butterfly Center American Forests Girl Scouts of Greater South TexasNative Plant Project Nature Ninja Birding Tours Utrgv Chaps ✨Here's to 2026!!!✨ #wbumcallen #rgvbirds #backyardbirding #mcallentexas #riograndevalley #Riograndevalleytexas

Sorry, it's inventory time, so we'll be closed today. We'll re-open on January 2nd. See you in the new year! Happy birding, from the RGV's friendly backyard bird feeding experts! ❤️🐦 #wbumcallen #rgvbirds #backyardbirding #mcallentexas #riograndevalley #Riograndevalleytexas #birding #birds #shoplocal #supportsmallbusinessowners #nativeplants #gardening

Starting the new year like 💃🕺 Our rangers are warming up for First Day Hikes and a year full of fresh starts, open trails, and outdoor memories. New year. Same love for the outdoors. 💚 ⚠️ Strobe Warning: This video contains flashing lights.

The Rio Grande Valley is SOOO lucky to have the Texas State Parks team caring for the land and wildlife that make our home so special! 💚🌿 THANK YOU!!!

Better late than never, right? 😊 On Saturday, December 13th, we had such an amazing day! We kicked things off with a bird walk Santa Ana & Lower Rio Grande Valley National Wildlife Refuges where we spotted some fantastic birds, including verdins and a merlin. 🦅 Later that day, Dr. Andrea Contina visited the store and gave an absolutely fascinating talk about his migratory bird research! It’s amazing to see how technology is helping us understand more about these incredible creatures. 🌎✨ Fast forward to the following Saturday, and we had the privilege of hosting Andrew Orgill and Tess Kelly from the Amos Rehabilitation Keep - ARK at UT Marine Science Institute and University of Texas Marine Science Institute. They shared their incredible work reducing window strikes on campus with Feather Friendly Bird Collision Deterrent Markers and gave us great tips on making our homes and businesses more bird-friendly. 🏡💚 Huge thanks to all the amazing speakers, bird guides, and our wonderful WBU community members for making these Saturdays so special! You all make every weekend unforgettable. 🌿🦉 Happy birding, from the RGV's friendly backyard bird feeding specialists! 💚 🐦 #wbumcallen #rgvbirds #backyardbirding #mcallentexas #riograndevalley #Riograndevalleytexas

Who couldn't use MORE CARDINALS in their life? Attract more to your yard with our exclusive Cardinal Confetti line! It's specially formulated with 8 of cardinals’ favorite ingredients to attract them and keep them vibrant and healthy. The easiest and longest-lasting way to deliver Cardinal Confetti is in seed-cylinder form, and now through Dec. 31st, you'll get one of these seed cylinders (a $13.99 value) with a $75 purchase, while supplies last.* Lots of other Valley birds love Cardinal Confetti, too! Happy birding, from the RGV's friendly backyard bird feeding experts! ❤️🐦 * Valid Dec. 26–31 while supplies last, in-store or online at WBU McAllen. One discount per purchase. Offer not valid on previous purchases or sale items. #wbumcallen #rgvbirds #backyardbirding #mcallentexas #riograndevalley #Riograndevalleytexas #birding #birds #shoplocal #supportsmallbusinessowners #nativeplants #gardening

ZEISS

With its waterproof casing, the ZEISS Terra ED Binocular satisfies the high standards of nature lovers. Compact, lightweight, and easy to fit into any bag, the ZEISS Terra ED is the perfect birding companion. Shop now at Wild Birds Unlimited for $100 Holiday savings Happy birding, from the RGV's friendly backyard bird feeding experts! ❤️🐦 #wbumcallen #rgvbirds #BackyardBirding #mcallentexas #riograndevalley #Riograndevalleytexas #birding #birds #ShopLocal #supportsmallbusinessowners #nativeplants #gardening #ZEISS #ZEISSNature #birdwatching #ZEISSBirding